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Firefly Clean N' Protect Baby Shark Battery Powered Toothbrush With 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect Baby Shark Toothbrush. The buzz of the rotary power and soft bristles help ...

Firefly Clean N' Protect SpongeBob SquarePants Battery Powered Toothbrush With 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect SpongeBob SquarePants Toothbrush. The buzz of the rotary power and soft bri...

Firefly Kids Baby Shark Anti-Cavity Natural Fluoride Toothpaste, Bubble Gum Flavor

Firefly Kids Natural Fluoride Toothpaste makes brushing teeth and fighting cavities fun! This Natural Fluoride Toothpaste hel...

Firefly Light Up Timer Toothbrush, Premium Soft Bristles, 1 Count

Brushing just got exciting with Firefly's Kids Light Up Timer Toothbrush! This Firefly toothbrush has premium soft bristles w...

Angry Birds

Avengers

Firefly Kids Avengers Travel Kit, Soft Bristled Toothbrush, Ages 3+, 1 Count (Character May Vary)

Get excited about brushing on-the-go with Firefly's Avenger Travel Kit. This oral care travel kit includes one Firefly toothb...

Firefly Kids Avengers Value Pack, Soft Bristled Toothbrushes, Ages 3+, 3 Count

Get excited about brushing on-the-go with Firefly's Avenger Value Pack. This oral care pack includes three Firefly toothbrush...

Firefly Premium Assorted Travel Kit (Avengers, Star Wars, Transformers)

Get excited about brushing on-the-go with Firefly's Travel Kit. This oral care kit includes a Firefly toothbrush that brushes...

Firefly Ready Go Avengers Light Up Timer Toothbrush, 1 Count

Ready, set and go brush with Firefly's Avengers Ready Go Toothbrush! This Firefly toothbrush has premium soft bristles which ...

Baby Shark

First Firefly Baby Shark Training Kit, Light Up Toothbrush and Natural Strawberry Flavor Training Toothpaste

Baby Shark is making a big splash to help your baby learn to love brushing with First Firefly Training Light Up Toothbrush an...

First Firefly Baby Shark Training Light Up Toothbrush, 1 Count

Baby Shark is making a big splash to help your baby learn to love brushing with First Firefly Training Light Up Toothbrush, f...

Firefly Kids Baby Shark Value Pack, Soft Bristled Toothbrushes, Ages 3+, 3 Count

Get excited about brushing on-the-go with Firefly's Baby Shark Value Pack. This oral care pack includes three Firefly toothbr...

Firefly Kids Baby Shark Fun N' Easy Flossers, 90 Count

Make flossing fun with Firefly Kids Baby Shark Kids Fun N' Easy  Flossers. Kids will be excited to floss with these delicious...

Batman & Superman

Batman/Justice League

Blue's Clues

First Firefly Blue's Clues Training Light Up Toothbrush, 1 Count

Blue is ready to make brushing playful, imaginative and fun with First Firefly Training Light Up Toothbrush, featuring Blue's...

Firefly Ready Go Blue's Clues Light Up Timer Toothbrush, 1 Count

Ready, set and go brush with Firefly's Blue's Clues Ready Go Toothbrush! This Firefly toothbrush has premium soft bristles wh...

Boys

Firefly Light and Sound Lightsaber Soft Toothbrush, Star Wars, Ages 3+, 1 Count

Light your way to cleaner teeth and blast away plaque with Firefly's Light and Sound Star Wars Lightsaber Soft Toothbrush. Ch...

Firefly Toy Story Buzz Lightyear Anti-cavity Fluoride Rinse, Bubble Berry Flavor, 16 Oz

Make fighting cavities fun with Firefly’s Toy Story Anti-cavity Fluoride Rinse. Our rinse helps prevent cavities and wash awa...

Care Bears

Clean N' Protect

Firefly Clean N' Protect Sonic the Hedgehog Battery Powered Toothbrush with 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect Sonic the Hedgehog Toothbrush. The buzz of the rotary power and soft bristl...

Firefly Clean N' Protect My Little Pony Battery Powered Toothbrush with 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect My Little Pony Toothbrush. The buzz of the rotary power and soft bristles h...

Firefly Clean N' Protect, Rainbow High Battery Powered Toothbrush with Antibacterial Character Cover

Make brushing fun with Firefly's Clean N' Protect Rainbow High Toothbrush. The buzz of the rotary power and soft bristles hel...

Firefly Clean N' Protect Baby Shark Battery Powered Toothbrush With 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect Baby Shark Toothbrush. The buzz of the rotary power and soft bristles help ...

Finding Dory

Firefly Original

Firefly Light Up Timer Toothbrush, Premium Soft Bristles, 2 Count

Brushing just got exciting with Firefly's Kids Light Up Timer Toothbrush! This Firefly toothbrush has premium soft bristles w...

Firefly Light Up Timer Toothbrush, Premium Soft Bristles, 1 Count

Brushing just got exciting with Firefly's Kids Light Up Timer Toothbrush! This Firefly toothbrush has premium soft bristles w...

First Firefly

First Firefly Baby Shark Training Kit, Light Up Toothbrush and Natural Strawberry Flavor Training Toothpaste

Baby Shark is making a big splash to help your baby learn to love brushing with First Firefly Training Light Up Toothbrush an...

First Firefly Blue's Clues Training Light Up Toothbrush, 1 Count

Blue is ready to make brushing playful, imaginative and fun with First Firefly Training Light Up Toothbrush, featuring Blue's...

First Firefly Baby Shark Training Light Up Toothbrush, 1 Count

Baby Shark is making a big splash to help your baby learn to love brushing with First Firefly Training Light Up Toothbrush, f...

Floss

Firefly Kids Baby Shark Fun N' Easy Flossers, 90 Count

Make flossing fun with Firefly Kids Baby Shark Kids Fun N' Easy  Flossers. Kids will be excited to floss with these delicious...

Flossers

Firefly Kids Baby Shark Fun N' Easy Flossers, 90 Count

Make flossing fun with Firefly Kids Baby Shark Kids Fun N' Easy  Flossers. Kids will be excited to floss with these delicious...

Frozen

Girls

Firefly Kids L.O.L. SURPRISE! Anti-Cavity Natural Fluoride Toothpaste, Strawberry Flavor

Firefly Kids Natural Fluoride Toothpaste makes brushing teeth and fighting cavities fun! This Natural Fluoride Toothpaste hel...

Firefly L.O.L. SURPRISE! Anti-cavity Fluoride Rinse, Wild Melon Flavor, 16 Oz

Make fighting cavities fun with Firefly’s L.O.L. Surprise! Anti-cavity Fluoride Rinse. Our rinse helps prevent cavities and ...

Hello Kitty

L.O.L. Surprise!

Firefly L.O.L. SURPRISE! Sonic Toothbrush with 3D Antibacterial Cover, Soft, Ages 3+

Transform your child's oral care routine with Firefly’s Sonic Toothbrush with 3D Antibacterial Cover featuring L.O.L. SURPRIS...

Firefly Kids L.O.L. SURPRISE! Value Pack, Soft Bristled Toothbrushes, Ages 3+, 3 Count

Get excited about brushing on-the-go with Firefly's L.O.L. Surprise! Value Pack. This oral care pack includes three Firefly t...

Firefly L.O.L. SURPRISE! Premium Travel Kit

Get excited about brushing on-the-go with Firefly's Travel Kit. This oral care kit includes a Firefly toothbrush that brushes...

Firefly L.O.L. SURPRISE! Anti-cavity Fluoride Rinse, Wild Melon Flavor, 16 Oz

Make fighting cavities fun with Firefly’s L.O.L. Surprise! Anti-cavity Fluoride Rinse. Our rinse helps prevent cavities and ...

Light Up Toothbrushes

Firefly Light Up Timer Toothbrush, Premium Soft Bristles, 1 Count

Brushing just got exciting with Firefly's Kids Light Up Timer Toothbrush! This Firefly toothbrush has premium soft bristles w...

Firefly Sea N' Sound Baby Shark Toothbrush, 1 Count

Encourage brushing with Firefly's Sea N' Sound Baby Shark Toothbrush. This Firefly toothbrush uses a light up timer and sings...

Firefly Light Up Timer Toothbrush, Premium Soft Bristles, 2 Count

Brushing just got exciting with Firefly's Kids Light Up Timer Toothbrush! This Firefly toothbrush has premium soft bristles w...

Firefly Light and Sound Lightsaber Soft Toothbrush, Star Wars, Ages 3+, 1 Count

Light your way to cleaner teeth and blast away plaque with Firefly's Light and Sound Star Wars Lightsaber Soft Toothbrush. Ch...

My Little Pony

Firefly Clean N' Protect My Little Pony Battery Powered Toothbrush with 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect My Little Pony Toothbrush. The buzz of the rotary power and soft bristles h...

Firefly Ready Go My Little Pony Light Up Timer Toothbrush, 1 Count

Ready, set and go brush with Firefly's My Little Pony Ready Go Toothbrush! This Firefly toothbrush has premium soft bristles ...

Original

Paw Patrol

Firefly Paw Patrol Anti-cavity Fluoride Rinse, Bubble Gum Flavor, 16 Oz

Make fighting cavities fun with Firefly’s Paw Patrol Anti-cavity Fluoride Rinse. Our rinse helps prevent cavities and wash aw...

Power Brush

Firefly Clean N' Protect Baby Shark Battery Powered Toothbrush With 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect Baby Shark Toothbrush. The buzz of the rotary power and soft bristles help ...

Firefly Clean N' Protect L.O.L. SURPRISE! Battery Powered Toothbrush With Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect L.O.L. SURPRISE! Toothbrush. The buzz of the rotary power and soft bristles...

Firefly Clean N' Protect SpongeBob SquarePants Battery Powered Toothbrush With 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect SpongeBob SquarePants Toothbrush. The buzz of the rotary power and soft bri...

Firefly Clean N' Protect Transformers Battery Powered Toothbrush With 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect Transformers Toothbrush. The buzz of the rotary power and soft bristles hel...

Rainbow High

Firefly Clean N' Protect, Rainbow High Battery Powered Toothbrush with Antibacterial Character Cover

Make brushing fun with Firefly's Clean N' Protect Rainbow High Toothbrush. The buzz of the rotary power and soft bristles hel...

Ready Go Brushes

Firefly Ready Go Star Wars Light Up Timer Toothbrush, Darth Vader or R2D2, 1 Count

Ready, set and go brush with Firefly's Star Wars Ready Go Toothbrush! This Firefly toothbrush has premium soft bristles which...

Firefly Ready Go Blue's Clues Light Up Timer Toothbrush, 1 Count

Ready, set and go brush with Firefly's Blue's Clues Ready Go Toothbrush! This Firefly toothbrush has premium soft bristles wh...

Firefly Ready Go L.O.L. SURPRISE! Light Up Timer Toothbrush, 1 Count

Ready, set and go brush with Firefly's L.O.L. SURPRISE! Ready Go Toothbrush! This Firefly toothbrush has premium soft bristle...

Firefly Ready Go My Little Pony Light Up Timer Toothbrush, 1 Count

Ready, set and go brush with Firefly's My Little Pony Ready Go Toothbrush! This Firefly toothbrush has premium soft bristles ...

Rinse

Firefly Toy Story Buzz Lightyear Anti-cavity Fluoride Rinse, Bubble Berry Flavor, 16 Oz

Make fighting cavities fun with Firefly’s Toy Story Anti-cavity Fluoride Rinse. Our rinse helps prevent cavities and wash awa...

Firefly L.O.L. SURPRISE! Anti-cavity Fluoride Rinse, Wild Melon Flavor, 16 Oz

Make fighting cavities fun with Firefly’s L.O.L. Surprise! Anti-cavity Fluoride Rinse. Our rinse helps prevent cavities and ...

Firefly Paw Patrol Anti-cavity Fluoride Rinse, Bubble Gum Flavor, 16 Oz

Make fighting cavities fun with Firefly’s Paw Patrol Anti-cavity Fluoride Rinse. Our rinse helps prevent cavities and wash aw...

Secret Life of Pets

Sonic Power

Firefly Transformers Sonic Toothbrush with 3D Antibacterial Cover, Soft, Ages 3+

Transform your child's oral care routine with Firefly’s Slim Sonic Toothbrush with 3D Antibacterial Cover featuring Transform...

Firefly L.O.L. SURPRISE! Sonic Toothbrush with 3D Antibacterial Cover, Soft, Ages 3+

Transform your child's oral care routine with Firefly’s Sonic Toothbrush with 3D Antibacterial Cover featuring L.O.L. SURPRIS...

Firefly Play Action Sonic the Hedgehog Battery Powered Toothbrush Kit

Turn brushing teeth into a game with Firefly’s Play Action toothbrush kit featuring Sonic the Hedgehog. This battery powered ...

Sonic the Hedgehog

Firefly Play Action Sonic the Hedgehog Battery Powered Toothbrush Kit

Turn brushing teeth into a game with Firefly’s Play Action toothbrush kit featuring Sonic the Hedgehog. This battery powered ...

Firefly Clean N' Protect Sonic the Hedgehog Battery Powered Toothbrush with 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect Sonic the Hedgehog Toothbrush. The buzz of the rotary power and soft bristl...

SpongeBob SquarePants

Firefly Clean N' Protect SpongeBob SquarePants Battery Powered Toothbrush With 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect SpongeBob SquarePants Toothbrush. The buzz of the rotary power and soft bri...

Star Wars

Firefly Kids Star Wars Travel Kit, Soft Bristled Toothbrush, Ages 3+, 1 Count (Character May Vary)

Get excited about brushing on-the-go with Firefly's Star Wars Travel Kit. This oral care kit includes a Firefly toothbrush th...

Firefly Light and Sound Lightsaber Soft Toothbrush, Star Wars, Ages 3+, 1 Count

Light your way to cleaner teeth and blast away plaque with Firefly's Light and Sound Star Wars Lightsaber Soft Toothbrush. Ch...

Firefly Premium Assorted Travel Kit (Avengers, Star Wars, Transformers)

Get excited about brushing on-the-go with Firefly's Travel Kit. This oral care kit includes a Firefly toothbrush that brushes...

Firefly Ready Go Star Wars Light Up Timer Toothbrush, Darth Vader or R2D2, 1 Count

Ready, set and go brush with Firefly's Star Wars Ready Go Toothbrush! This Firefly toothbrush has premium soft bristles which...

Strawberry Shortcake

Thomas & Friends

Toothbrush

Firefly Light Up Timer Toothbrush, Premium Soft Bristles, 2 Count

Brushing just got exciting with Firefly's Kids Light Up Timer Toothbrush! This Firefly toothbrush has premium soft bristles w...

Firefly Ready Go L.O.L. SURPRISE! Light Up Timer Toothbrush, 1 Count

Ready, set and go brush with Firefly's L.O.L. SURPRISE! Ready Go Toothbrush! This Firefly toothbrush has premium soft bristle...

Firefly Ready Go My Little Pony Light Up Timer Toothbrush, 1 Count

Ready, set and go brush with Firefly's My Little Pony Ready Go Toothbrush! This Firefly toothbrush has premium soft bristles ...

Firefly Ready Go Avengers Light Up Timer Toothbrush, 1 Count

Ready, set and go brush with Firefly's Avengers Ready Go Toothbrush! This Firefly toothbrush has premium soft bristles which ...

Toothpaste

Firefly Kids Baby Shark Anti-Cavity Natural Fluoride Toothpaste, Bubble Gum Flavor

Firefly Kids Natural Fluoride Toothpaste makes brushing teeth and fighting cavities fun! This Natural Fluoride Toothpaste hel...

Firefly Kids L.O.L. SURPRISE! Anti-Cavity Natural Fluoride Toothpaste, Strawberry Flavor

Firefly Kids Natural Fluoride Toothpaste makes brushing teeth and fighting cavities fun! This Natural Fluoride Toothpaste hel...

Toy Story

Firefly Toy Story Buzz Lightyear Anti-cavity Fluoride Rinse, Bubble Berry Flavor, 16 Oz

Make fighting cavities fun with Firefly’s Toy Story Anti-cavity Fluoride Rinse. Our rinse helps prevent cavities and wash awa...

Transformers

Firefly Transformers Sonic Toothbrush with 3D Antibacterial Cover, Soft, Ages 3+

Transform your child's oral care routine with Firefly’s Slim Sonic Toothbrush with 3D Antibacterial Cover featuring Transform...

Firefly Premium Assorted Travel Kit (Avengers, Star Wars, Transformers)

Get excited about brushing on-the-go with Firefly's Travel Kit. This oral care kit includes a Firefly toothbrush that brushes...

Firefly Clean N' Protect Transformers Battery Powered Toothbrush With 3D Antibacterial Cover

Make brushing fun with Firefly's Clean N' Protect Transformers Toothbrush. The buzz of the rotary power and soft bristles hel...

Travel & Accessories

Firefly L.O.L. SURPRISE! Premium Travel Kit

Get excited about brushing on-the-go with Firefly's Travel Kit. This oral care kit includes a Firefly toothbrush that brushes...

Firefly Premium Assorted Travel Kit (Avengers, Star Wars, Transformers)

Get excited about brushing on-the-go with Firefly's Travel Kit. This oral care kit includes a Firefly toothbrush that brushes...

Firefly Kids Star Wars Travel Kit, Soft Bristled Toothbrush, Ages 3+, 1 Count (Character May Vary)

Get excited about brushing on-the-go with Firefly's Star Wars Travel Kit. This oral care kit includes a Firefly toothbrush th...

Firefly Kids Avengers Travel Kit, Soft Bristled Toothbrush, Ages 3+, 1 Count (Character May Vary)

Get excited about brushing on-the-go with Firefly's Avenger Travel Kit. This oral care travel kit includes one Firefly toothb...

Value Pack

Firefly Premium Assorted Travel Kit (Avengers, Star Wars, Transformers)

Get excited about brushing on-the-go with Firefly's Travel Kit. This oral care kit includes a Firefly toothbrush that brushes...

Firefly L.O.L. SURPRISE! Premium Travel Kit

Get excited about brushing on-the-go with Firefly's Travel Kit. This oral care kit includes a Firefly toothbrush that brushes...

Firefly Kids L.O.L. SURPRISE! Value Pack, Soft Bristled Toothbrushes, Ages 3+, 3 Count

Get excited about brushing on-the-go with Firefly's L.O.L. Surprise! Value Pack. This oral care pack includes three Firefly t...

Firefly Kids Baby Shark Value Pack, Soft Bristled Toothbrushes, Ages 3+, 3 Count

Get excited about brushing on-the-go with Firefly's Baby Shark Value Pack. This oral care pack includes three Firefly toothbr...

What's New

First Firefly Blue's Clues Training Light Up Toothbrush, 1 Count

Blue is ready to make brushing playful, imaginative and fun with First Firefly Training Light Up Toothbrush, featuring Blue's...

First Firefly Baby Shark Training Light Up Toothbrush, 1 Count

Baby Shark is making a big splash to help your baby learn to love brushing with First Firefly Training Light Up Toothbrush, f...

Firefly Transformers Sonic Toothbrush with 3D Antibacterial Cover, Soft, Ages 3+

Transform your child's oral care routine with Firefly’s Slim Sonic Toothbrush with 3D Antibacterial Cover featuring Transform...

Firefly L.O.L. SURPRISE! Sonic Toothbrush with 3D Antibacterial Cover, Soft, Ages 3+

Transform your child's oral care routine with Firefly’s Sonic Toothbrush with 3D Antibacterial Cover featuring L.O.L. SURPRIS...